4 updates shipped in Pace.
✨ Improved
Improved: theme switcher now lives in your avatar menu
Switching between Light, Dark and Device no longer means a trip to Settings. Open the avatar menu in the top-right corner and tap the sun, moon or monitor icon. The change applies instantly and the menu stays open, so you can flip back if you change your mind.
🐛 Fix
A fix for Search Lens filters: they now scope the whole view
Filter the Patterns view to a campaign or an ad group and the numbers move with it. Impressions, clicks, cost, conversions, estimated savings and the totals at the bottom all describe the campaigns and ad groups you picked.
Expand a pattern and you get the search terms from that same selection, so what you can act on matches what you are looking at. The Add as Negatives dialog stays inside the selection too.
Waste score and safety labels still read the whole account. Whether a pattern is worth excluding is a judgement about the account, not about the slice on screen.
✨ Improved
An improved Search Lens filter: narrow by ad group
Search Lens could already be scoped to one or more campaigns. Now there's an ad group filter beside it, on both the Patterns and Search terms views. Choose a campaign and the ad group list narrows to the ad groups inside it, so you're never picking from the whole account.
Clear filters resets both, and the ad group filter only offers ad groups that actually appear in the current analysis.
🚀 New
Drill from an ad group straight into its keywords
Google and Microsoft ad group rows now carry a Keywords link next to the ad group name. Click it and you get the keywords in that ad group, rather than every keyword on the account with a search box to find your way back.
The Keywords tab keeps your place too. Drill into a campaign from the Campaigns table, switch to Keywords, and you see that campaign's keywords. A chip beside the tabs tells you what you're looking at, with an × to widen back out.
Meta, LinkedIn, TikTok, Reddit and Amazon ad groups don't show the link, since keywords aren't a thing on those platforms.